Growing a Pinterest site to $3,000 per month in 2025

Hey everyone, it’s John here. As you know, I like to send updates on my work to earn income from websites and social media to the Traffic Alchemy community.

Today, I’m announcing my plan to grow a dead site into a Pinterest monster.

Why Pinterest?

As you may know, I shifted much of my focus to social media traffic after my SEO sites were destroyed. I like Pinterest because, at least for now, the algorithm seems more “fair” than others. With my Facebook pages, I need to build up a large following to get decent reach. With Google, you basically have to be Reddit to rank now, but Pinterest seems to give everyone a chance to get impressions.

The Site and Goals

The site is “established” in that it’s been around for a little over a year. It currently has 197 AI posts written with search engines in mind. The content is not optimized for Pinterest. The site is related to a specific type of healthy lifestyle.

Here is the traffic graph for the past year:

The slight uptick at the end is from a couple of pins.

As you can see, the site got 569 visitors over the past year. I’d call that dead. The site is not accepted into any ad network.

I won’t reveal the site yet, but I think I might in the future. I want to get some traction first before drawing any attention.

The Goals

I will set a goal that I think is achievable but still a stretch for a site with pretty much no traffic.

  1. 10k impressions by March

  2. Get accepted into an ad network like Journey by Mediavine by April

  3. $300 per month in ad revenue by May

  4. $1,000 per month in ad revenue by June

  5. $3,000 in ad revenue by the end of the year

Like I said, I think this is achievable based on other results I am seeing, but it could totally fail. Plus, the internet world is unpredictable, so predicting how things may change is impossible.

How I Will Do This

I will use an approach that has worked for me for the past few months. The content will be AI-generated, including text, images, and pins.

  • I will use Content Goblin for the AI content (this is a tool I created)

    • create listicle content for the niche

    • create recipes related to the niche

    • create pin images in bulk

  • I’ll research the topics to post about using PinClicks

    • 30% discount code: PINPOINTTRAFFIC

  • I will schedule pins using three different tools:

I’ll focus primarily on recipe-type content because it fits the niche of the healthy lifestyle I am targeting, and recipes do very well on Pinterest.

Some people may question posting AI recipes without testing them, but I get excellent feedback with Content Goblin recipes:

👉👉 If you want to follow along, make sure you are part of the Traffic Alchemy Community.

Published by

John Ward

With nearly two decades of experience in building, growing, and monetizing websites, I share insights from my journey—highlighting what works and what doesn’t. Whether you're new or experienced, there's something here for everyone.